New crowdsourcing agencies are all the rage.

Recent events in the idea crowdsourcing world herald a new business model for agencies. As the person responsible for putting Peperami on the internet in the first place (peperami.com 1996 for the historians amongst you) I’m well placed to comment on the recent move to find ideas using the internet. And as Jon Winsor and […]

We are social animals.

Interesting talk on the impact of loneliness on society by Tessy Britton, as part of the RSA 2Gether series which I recommend highly. The need for people to participate in society fulfils a very basic human need Oh marketers, advertisers, ignore this at your peril. There’s probably something to be said about making social currency […]