At this years EMEA Marketing & Media Awards at London’s Grosvenor House Hotel on 11th September, Intel EMEA won BEST USE OF WEB category for its first pan EMEA social networking campaign INTEL POWERS MUSIC. Short listed against campaigns from Adidas, Hilton International, Nokia, Sony Ericsson and UPS, Intel was recognised for driving preference amongst its target audience. Scaled across 6 European markets, Intel gave users content and tools to help with their music experience whilst driving an education message around Centrino Duo & connecting people with Intel technology benefits.
Well done everyone! Thanks to our friends at Universal McCann and Intel.