Category Archives: Social

Celebrity and Social. With a Vienna twist.

So what’s BBC Radio 1 DJ doing in Vienna? Checking it out for the Vienna Tourist Board, who’d like to build appeal amongst a younger metropolitan audience. Vienna’s the place your parents visit, but it’s a lovely city, not far, … Continue reading

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Guitar Hero Tosser antidote: socially generated music video

Inside a Dead Skyscraper is a music video game for the song “The building” by Jesse Stiles. Produced by Molleindustria. It’s quite seductive, and you can participate in  playing it here. The song is from the album “Target Museum” Specific … Continue reading

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What the I in ROI stands for

Investment, interaction, or influence? The answer is here. An excellent presentation from 22 squared. Half the battle is visualising this stuff, isn’t it. The True Value of Social Media View more presentations from Brandon Murphy.

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Nearly half of you wake up to Twitter (or Facebook)

According to this survey, neatly summed up with this pie chart. I’m off to bed. Can’t wait to wake up.

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Wired on the iPad.

Wired on the iPad. Is this just more stuff to read on a screen or ‘do stuff with’ on a screen? a) Just how many ipad magazine subscriptions will Wired need to sell to get close to print revenues?  b) … Continue reading

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Creative Crowdsourcing vs Agency of the Future

Lively discussion on Crowdsourcing – where it begins and ends. On BBH-Labs blog.

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Introducing Freemail. Better than Freemium.

The twitterati, or twatterati as I heard them referred to recently, are noisily testing Buzz, Google’s latest spoiler in the war to dominate our internet attention spans. Charles Arthur in the Guardian describes the underwhelming response from a series of … Continue reading

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New crowdsourcing agencies are all the rage.

Recent events in the idea crowdsourcing world herald a new business model for agencies. As the person responsible for putting Peperami on the internet in the first place (peperami.com 1996 for the historians amongst you) I’m well placed to comment … Continue reading

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We are social animals.

Interesting talk on the impact of loneliness on society by Tessy Britton, as part of the RSA 2Gether series which I recommend highly. The need for people to participate in society fulfils a very basic human need Oh marketers, advertisers, … Continue reading

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