Participation Marketing

November 3, 2010
Posted by alastairduncan

Celebrity and Social. With a Vienna twist.

So what’s BBC Radio 1 DJ doing in Vienna? Checking it out for the Vienna Tourist Board, who’d like to build appeal amongst a younger metropolitan audience. Vienna’s the place your parents visit, but it’s a lovely city, not far, not expensive, and not too bad all round. After a pretty intense whistle stop tour of Vienna’s sights, Reggie did a club set till the early hours at the Volksgarten club in downtown Wien. See the write ups here and the video blog on youtube here Reggie Does Vienna

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Posted Under Social

October 19, 2010
Posted by alastairduncan

Building a social profile for your business

I wrote an article for the Daily Telegraph on how to build a social profile for your business: the basics. Aimed at the small business, published to coincide with the UK’s Get Online Week.

i used to be a guardian reader, what happened?

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Posted Under Uncategorized

October 6, 2010
Posted by alastairduncan

Learn by doing.

Top tips on getting things made. I’m a great fan of the ideo product development model, which is plain old common sense. Refreshing to hear the stories of people that make things. It continues to drive me mad hearing the ‘digital pontificates’ that have never made anything. Try producing 100 web products and see what you have to say then, IMHO.

How to really make something

View more presentations from Made by Many.

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Posted Under General Media Project Management User Experience

August 5, 2010
Posted by alastairduncan

Guitar Hero Tosser antidote: socially generated music video

Inside a Dead Skyscraper is a music video game for the song “The building” by Jesse Stiles. Produced by Molleindustria. It’s quite seductive, and you can participate in playing it here.

creating music video through gaming

The song is from the album “Target Museum” Specific Recordings – 2010. The game and the song are based on Jesse’s brief tenure as a videographer in the partially destroyed buildings surrounding the World Trade Center site. The idea is meant to be a critical answer to the proliferation of rhythm games like Guitar Hero. These karaoke-derived products simply capitalise on already successful music, generating royalties for a dying record industry and reinforcing the mythology of the rock star as super-human that common people should identify with.

An alternative approach to the musical game form links the independent music and independent games scenes. Indie music games could promote unknown bands to the multi-tasking, hyperactive, interaction-addicted new generation. They could enhance the listening experience whilst being autonomous works as the best music videos have in the last 30 years.

Is there a way to win or to lose?
Not really.

Note originally published under creative commons license July 2010 by molleindustria

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Posted Under Crowdsourcing Music Social

July 22, 2010
Posted by alastairduncan

flippin’ brilliant Beatles Kleptones mashup

The Beatles with a little help from their friends

Kleptones – Come Again (Beatles vs Rare Earth vs Beaties vs Daft Punk vs Cypress Hill vs Boston) Video by Crumbs Chief from The Videotones on Vimeo.

Beatles vs the Rest of the World in this Kleptones mash from Uptime / Downtime – includes Boston, Cypress Hill, Daft Punk, Beasties, Criminal Element Orchestra, Freeez and many many more in this epic extravaganza of a 1,000 dancers by video artists Crumbs Chief. Flippin’ brilliant

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Posted Under Uncategorized

July 14, 2010
Posted by alastairduncan

How Google Works. Useful Infographic.

Infographic by PPC Blog

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Posted Under Uncategorized

July 6, 2010
Posted by alastairduncan

It’s the Stupid, Economy.

Here’s my tuppence worth on the economy. Don’t engage in reckless new borrowing or reckless new cutting. Focus on the fundamentals. Cut programmes that don’t enhance productivity. Spend more on those that do. Er, that’s it.

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Posted Under Uncategorized

June 23, 2010
Posted by alastairduncan

England v Slovenia, according to Google

Capello and his mob have some soul-searching to do today in the winner gets through match this afternoon in the World Cup. Meanwhile, the world is searching for England on Google.

Meanwhile, Slovenia searches have rocketed.

Draw your own conclusions. As long as the conclusion isn’t a draw, hey?

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Posted Under Uncategorized

May 31, 2010
Posted by alastairduncan

What the I in ROI stands for

Investment, interaction, or influence? The answer is here. An excellent presentation from 22 squared. Half the battle is visualising this stuff, isn’t it.

The True Value of Social Media

View more presentations from Brandon Murphy.

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Posted Under Analytics Social

May 23, 2010
Posted by alastairduncan